This weekend digitalemur made the comment to me that the secret to keeping a good manicure is not to do any manual labor, which is absolutely true.
This has me thinking about the socioeconomic dynamics inherent in nail art. You have to have a job and a life and the patience to not mess up your nails to make those worthwhile. My world personal best for not ruining polish is 3 hours. I simply don't have the patience to not use my hands, and the patience of people to sit and apply the art then not use their hands for long enough to dry astounds me. At the same time, do you encounter art like that among those of highest status? It's not something I've encountered or associate with elites. Does this make nail art inherently aspirational?
Sorry - this is the way my mind works!
To answer your question, I don't think this is commercial. If it is, they're doing a really bad job because it's not obvious who the sponsor is. Even those posing with bottles of nail polish are obscuring the brands. I think you're safe to like it and appreciate the art.
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Date: 2012-10-08 03:31 pm (UTC)This has me thinking about the socioeconomic dynamics inherent in nail art. You have to have a job and a life and the patience to not mess up your nails to make those worthwhile. My world personal best for not ruining polish is 3 hours. I simply don't have the patience to not use my hands, and the patience of people to sit and apply the art then not use their hands for long enough to dry astounds me. At the same time, do you encounter art like that among those of highest status? It's not something I've encountered or associate with elites. Does this make nail art inherently aspirational?
Sorry - this is the way my mind works!
To answer your question, I don't think this is commercial. If it is, they're doing a really bad job because it's not obvious who the sponsor is. Even those posing with bottles of nail polish are obscuring the brands. I think you're safe to like it and appreciate the art.